Commercial Surveys

Commercial Surveys

The impact of digitization capabilities on open innovation in small manufacturing businesses

Document Type : definition

Authors
1 MSc Business Administration, Rahbord Shomal Guilan, Iran
2 PhD student of Administration marketing.. Zanjan. University, Zanjan., Iran.
3 PhD student of strategic management. Allameh Tabataba’i University, tehran, Iran.
Abstract
Small manufacturing companies, as the main actors of the national and industrial innovation system, need to realize open innovation through digitization capabilities to gain competitive advantage in the digital economy. However, existing researches are based on review studies and retrospective data, which has led to insufficient understanding of the issue. In this regard, the current research aims to investigate the impact of digitalization capabilities on open innovation among small manufacturing businesses. Also, the moderating role of environmental dynamics and managers' digital awareness was also investigated in the model. This research is applied in term of goal, and a descriptive-survey research in terms of data collection method. The statistical population of the research includes the senior managers of small manufacturing companies in Tehran. Research data collection tool is a standard questionnaire whose validity and reliability were confirmed. Finally, data analysis by structural equation modeling with SmartPLS software indicates that digitalization capabilities have a positive and significant impact on open innovation in small manufacturing companies. It was also found that environmental dynamism moderates the impact of digitalization capabilities on open innovation. But the moderating role of managers' digital awareness in this direction was not confirmed. These results shed light on the role of digitization capabilities to drive open innovation in small manufacturing businesses and provide solutions for digital transformation and open innovation of these companies.
Keywords

Subjects


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Volume 22, Issue 125 - Serial Number 125
May and June 2024
Pages 111-129

  • Receive Date 15 April 2023
  • Revise Date 15 May 2023
  • Accept Date 28 May 2023